Support > Publisher > Things to know before applying for a publisher account

Things to know before applying for a publisher account (#2100)

(Last Update: 03.01.2022)

1. Focus of our traffic acquisition

We are only looking for contextual traffic for Mainstream Dating, Casual Dating and Gay Dating from high-volume sources such as escort directories, classified marketplaces or very similar sites.

  • Please provide all URLs for reviewing when applying for a publisher account.
  • All Traffic must be sent from approved sites only
  • Placements need to be fully transparent and 100% traceable for our advertising customers
  • We provide Native Text Ads and all Standard Banner Sizes
  • We do not provide code for pop-ups or pop-unders.
  • We do not buy push traffic, email traffic, sms traffic, video traffic or similar formats
  • We do not accept low-volume longtail sites, download or tube sites.
  • We do not allow sites with hardcore content.

If you are able to provide high traffic volume (see minimum below) from the above mentioned areas, please provide us with a sitelist and placement examples.

2. Minimum volume

The websites or applications you are running should at least generate 150,000 queries per month (approximately 5,000 page views per day). This limit is flexible. We also support exciting projects with smaller volumes.

3. Client-side integration preferred

We prefer client-side integration as we only charge clients for visible impressions (only detectable for us through our JS library). If you are looking for server-side integration you will need to make sure to only pass visible impressions through to us.

4. Payment Model

Our payment model is a revenue share of the CPC (Natives), CPM (banners) earnings on our platform. The standard share is 70%. You raise an invoice at the end of each month. We will pay by wire, Paypal or Paxum within 30 days (usually 14-20 days).

5. Setting up your Publisher Account

  1. Sign up to and agree to our terms and conditions.
  2. Make sure that the website url you provide is available for our editorial team to review.
  3. Store the password you used for registration. You need to log into your account after editiorial approval to generate your advert code.
  4. Your signup is usually checked and approved within 24 hours.
  5. Beside the standard advert code various other scripts are available for implementation. If this is interesting please check with our team.
  6. If you have any other question, please do not hesitate to contact us by email or Skype.